AT&T’s DirecTV Now dwell TV service launches a DVR, upgrades the app with new capabilities


AT&T’s over-the-high streaming service for twine cutters, DirecTV Now, is lastly initiating to roll out its cloud DVR feature – a year and a half of after its launch. The DVR has been in making an try out since last year, with AT&T in apparently no bustle to push out the feature that’s since became a baseline for dwell TV providers, including YouTube TV, Hulu with Reside TV, Sling TV and others. In actual fact, AT&T’s DVR remains in beta this day, the firm says. However it is now broadly accessible iOS and tvOS users, alongside with the launch of several varied capabilities, including give a have interaction to for additional streams, an expanded on-quiz library, and more find entry to to local channels when touring.

The DVR – which AT&T calls the “Moral Cloud DVR” – will provide users 20 hours of free recording, give a have interaction to for rapid forward and rewind, and the ability to store presentations for as much as 30 days. Right here is much less storage than what beta testers had – they would presumably attach as much as a hundred hours of recordings. As it turns out, AT&T will fabricate expanded storage a paid give a have interaction to. Later this summer, users can decide to pay $10 per month more to connect a hundred hours of presentations for as much as ninety days, the firm says.

The higher DVR isn’t the fully paid give a have interaction to changing into accessible. Customers would possibly presumably now opt to pay for another, third movement for $5 per month.

As well, DirecTV Now’s introducing a brand new ogle and feel for its app across platforms. The redesign prioritizes users’ most-watched presentations and favorites, and lets you see your fresh movement while browsing for diverse issues to see.

This new ogle is rolling out this day to iOS and tvOS users, plus supported web browsers, and can hit Android, Hearth TV and Roku devices within the weeks ahead.

The revamped app also includes more on-quiz content, with over 25,000 titles now accessible for on-quiz viewing, and new episodes on some channels changing into accessible on-quiz upright after airing, AT&T says. And users will present you with the selection to find entry to their local channels, like ABC, CBS, FOX and NBC, when they’re away from their dwelling market.

The changes to DirecTV Now are severe for AT&T to remain competitive, as they near at a time when the firm’s video trade is shy, close to earnings.

However the losses on AT&T’s stale TV front are presently being offset by the DirecTV Now derive new customers. In the past quarter, the service added 312,000 more customers to achieve 1.forty six million total subscribers. Rival Dish, within the meantime, didn’t offset its pay TV losses this past earnings, with its ninety one,000 Sling TV adds – even supposing that service is ahead of AT&T’s in total subscribers. Hulu and YouTube TV don’t find away their dwell TV numbers, nonetheless are reportedly angling for third scheme. 

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